3PL Kitting and Assembly: What Brands Need to Know

3PL Kitting and Assembly: What Brands Need to Know

Effective and efficient supply chain operations are more than just backend processes to keep your business competitive – they are a larger part of the overall customer experience that includes kitting and assembly services to bolster your brand.

For third-party fulfillment companies like Launch Fulfillment, 3PL kitting and assembly services are used by the majority of their serious e-commerce clients, giving them the flexibility of packaging customizations and other 3PL services that sets them apart from other brands.

In this blog post, we delve deep into what brands need to understand about 3PL kitting and assembly, particularly in an e-commerce landscape.


table of contents for 3pl fulfillment services

As industry-leading experts, companies like Launch Fulfillment offer solutions using powerful cutting-edge tools and services designed to streamline your shipping process.

To fully appreciate third-party logistics for e-commerce, let’s break down this complete guide for seamless e-commerce shipping solutions.

Here’s how our comprehensive guide will play out:

Understanding Kitting and Assembly

  • Defining Kitting and Assembly in the E-commerce Realm
  • Real-world Examples: From Smartphones to Furniture

Strategic Advantages of 3PL Kitting and Assembly

    • Cost Savings Unlocked Through Expert Outsourcing
    • Efficiency and Precision: The Core of 3PL Expertise
    • Scalability and Flexibility: Tailoring to Your Business Needs
    • Quality Control: Ensuring Customer Satisfaction
    • The Direct Impact on Customer Experience

The Symbiotic Relationship Between E-commerce and Kitting/Assembly

    • Customization and Personalization: Meeting Modern Consumer Demands
    • Inventory Control: Streamlining for Efficiency and Accuracy
    • Shipping Speed: Getting Products to Customers Faster
    • Error Reduction: Minimizing Risks in Order Fulfillment

Order Fulfillment Services: Beyond Kitting and Assembly

    • Comprehensive Pick and Pack Services Explained
    • Inventory Management: Keeping Your Business Ahead
    • Seamless Shipping and Returns for Optimal Logistics

Criteria for Choosing a 3PL Partner for Kitting and Assembly

    • Assessing Experience and Expertise in 3PL Selection
    • The Necessity of Advanced Technology in Warehousing
    • Ensuring Scalability to Support Your Growth
    • Customer Service: The Backbone of a Reliable 3PL Partner

Wrapping Up

    • Recap: The Critical Value of Kitting and Assembly in E-commerce
    • The Launch Fulfillment Advantage: Custom, Scalable, Efficient Solutions


    • Emphasizing Key Takeaways for E-commerce Brands
    • The Competitive Edge Provided by Launch Fulfillment’s Expert Services
    • Inviting Engagement: Connect with Launch Fulfillment for Expert 3PL Services


3pl kitting and assembly

What Is Kitting and Assembly?

Kitting involves the process of gathering multiple individual items and bundling them together to create a single, ready-to-ship package. Assembly, on the other hand, is the combination of various components to create a finished product.

  • Example of Kitting: Packaging a smartphone with its charger, earphones, and user manual.
  • Example of Assembly: Combining parts to construct a piece of furniture.

Advantages of Utilizing 3PL for Kitting and Assembly

Although there are endless reasons to utilize 3PL for kitting and assembly services, here are a few advantages to consider:

  • Cost-Effectiveness: Outsourcing kitting and assembly can result in lower overhead costs.
  • Efficiency: 3PLs specialize in these services, ensuring quick and precise completion.
  • Scalability: Easily adjust the level of services based on seasonal demands or market trends.
  • Quality Assurance: Benefit from the experience and expertise that 3PLs bring to quality control.
  • Enhanced Customer Experience: Pre-assembled kits or products mean quicker shipping times, leading to satisfied customers.

(Credit: Manufacturing Software Channel)
kitting and assembly lines

Kitting and Assembly for E-Commerce: A Perfect Match

Customization: Tailoring to Consumer Preferences

  • Why Customization Matters: In the e-commerce era, personalization is key. Customers want to feel as though the product was made just for them.
  • Kitting’s Role in Customization: While the interests of your customers may vary, bundling certain products together in different combinations will increase brand loyalty and appeal.
  • Tip for Brands: Use customer data to create kits that resonate with your target audience, enhancing the appeal of your offerings.

Streamlined Inventory Management: Simplify SKU Complexity

  • Reduce SKU Numbers: Kitting reduces the number of individual stock-keeping units (SKUs) by bundling products and simplifying order tracking.
  • Benefits of Simplified Inventory: This leads to easier stock management and forecasting, which reduces overhead costs related to inventory management.
  • Practical Advice: Implement an inventory management system that seamlessly integrates with kitting processes to monitor stock levels in real-time.

Accelerated Shipping Processes: The Speed Advantage

  • Quicker Assembly to Dispatch: Pre-assembled kits means faster shipping times and happier customers.
  • Impact on Delivery Times: This results in quicker delivery to customers, a key factor in customer satisfaction.
  • Tip for E-commerce Businesses: Coordinate with your 3PL partner to align kitting schedules with peak demand times. TImely dispatch and delivery can make or break your e-commerce business.

Error Reduction in Order Fulfillment: Minimizing Mistakes

  • Lowering the Margin of Error: Kitting means fewer individual picks per order. This reduces the likelihood for error.
  • Enhanced Order Accuracy: Reduce costs related to returns and exchanges, all while increasing the trust in your brand.
  • Best Practice: Regularly review and optimize your kitting processes to ensure they align with the best practices in accuracy and efficiency.

Kitting and Assembly: A Strategy for Customer Loyalty

  • Building Brand Loyalty: Customized, efficiently managed, and accurately delivered products enhance the overall customer experience.
  • The Role of Kitting in Customer Satisfaction: Satisfied customers are more likely to become repeat buyers and brand advocates.
  • Actionable Insight: Seek customer feedback on your kitted products to continually refine your offerings and keep your brand aligned with customer preferences.

Integrating Technology in Kitting and Assembly

  • The Tech Advantage: Leveraging technology in kitting and assembly can lead to more efficient processes and better customer experiences.
  • Utilizing Software Solutions: Inventory and warehouse management systems can streamline kitting operations and provide valuable insights.
  • Recommendation for E-commerce Retailers: Invest in technology that integrates with your 3PL’s systems for seamless operation and real-time data access.
kitting and assembly for e-commerce photo

Order Fulfillment Services: The Bigger Picture

When choosing your 3PL services, it’s important to consider more than just one or two services offered by your 3PL provider. Instead, you want to take a holistic approach to your company and see how each service completes a piece of the puzzle.

As part of the larger logistics framework for your company, use all of the order fulfillment services available to you. By taking this measured approach, you will realize that every e-commerce company needs these services to succeed.

Here are some of the available options to add to your backend order fulfillment services:

  • Pick and Pack Services: Individual items are picked from their pallets, packed into boxes, and then shipped.
  • Inventory Management: Real-time tracking of stock levels, turnover, and reorder points.
  • Shipping and Returns: Handling the actual shipping and the reverse logistics in case of returns.

Discuss these options with your kitting and assembly services provider so that they can provide the best service possible. Remember, they should not only act as your 3PL provider, but 3PL consultant as well.

order fulfillment services photo

Choosing a 3PL for Kitting and Assembly

When looking to outsource your kitting and assembly needs, consider the following points:

  • Experience and Expertise: Look for a 3PL that has a proven track record.
  • Technology: A state-of-the-art warehousing system is a must for seamless operations.
  • Scalability: Ensure the 3PL can handle your business’s growth trajectories.
  • Customer Service: Round-the-clock support can be invaluable.

Launch Fulfillment stands as a leader in its industry and is ready to assist you with all of your 3PL kitting and assembly needs. We are trusted by many e-commerce brands to deliver on-time and within the expected price range.

(Interested in how we’re one of the industry leaders in 3PL Fulfillment? Check out our post on automated order fulfillment accuracy in 2024!)

(Credit: The Boxmaker Inc.)

Launch Your Kitting and Assembly Services!

kitting and assembly services final thoughts

Wrapping Up

Kitting and assembly are essential elements within the larger spectrum of e-commerce logistics. They offer brands the opportunity to streamline operations, reduce costs, and ultimately improve the customer experience.

With 3PL providers like Launch Fulfillment, you can find customized, scalable, and efficient kitting and assembly solutions that perfectly match your business needs.

(What’s next for you and your e-commerce brand? Why not learn more about FBA prep and Amazon Fulfillment?)


Kern. “What’s the Difference between Assembly and Kitting?” Cincinnati Goodwill, 30 July 2018, www.cincinnatigoodwill.org/whats-difference-assembly-kitting/#:~:text=Assembly%20lines%20enable%20firms%20to%20mass%20produce%20products%20quickly%20and%20more%20efficiently.&text=Kitting%20involves%20bundling%20two%20or,assembled%20by%20the%20end%20consumer.

Manufacturing Software Channel. Kitting – a Comprehensive Huide for Manufacturers and Distributors. YouTube, YouTube, 28 May 2021, https://www.youtube.com/watch?v=yrGb_Q0oE9w. Accessed 6 Nov. 2023.

NetSuite.com. “What Is Kitting? Everything Inventory Kitting Explained.” Oracle NetSuite, www.netsuite.com/portal/resource/articles/inventory-management/inventory-kitting.shtml. Accessed 8 Nov. 2023.

“What Is Kitting in the Context of Logistics? – SCM Edu.” SCM EDU – Supply Chain Management Education, 7 Apr. 2022, scmedu.org/kitting/.

Jake Tripp

Jake Tripp

Lead Content Strategist

I’m a content strategist and copywriter who specializes in social media and blog content architecture. I help brands nationwide to communicate their values and build loyal audiences.